Are you struggling to write a Business article for your blog or media? Then this workshop is perfect for you.

Influential Writing Workshop

The ultimate step-by step session to crafting clear, concise and compelling articles in 30 min or less!

(Skills Future Credit Approved)


Which of these problems resonate with you?

  1. You have a lot of expert knowledge, but you don't know how to put it into an article format
  2. You take days to write just one article
  3. Your articles are too long, but you don't know how to shorten it
  4. You keep telling yourself that you can speak better than you write
  5. You worry that a poorly written article will affect your credibility

If you say yes to any of them you are going to achieve a breakthrough in this workshop.


What you will learn:

In this immersive session, you will learn

  1. the process and structure of how to write fast
  2. get over all the common mistakes that non-writers don't even realise they are making
  3. how to plan your articles fast yet comprehensively
  4. how to edit to make your article clear and concise
  5. transform your article into a compelling read using the right ingredients


It's a small group session. So you will get personal coaching from Dean in the session. 


You will come out of the workshop having written a clear, concise and compelling article faster than you ever did before.

(click here to read one participant's work done at the workshop)


This is not Copywriting, this is about positioning

Copywriting is meant to be persuasive. It's usually used to sell.

Influential Writing is about positioning yourself as a domain expert. . Readers will go, "This person is smart!".

 Now, that's influential. 

You can use the same techniques you are going to learn to write your next book. 


the workshop is designed for:

  • Consultants
  • Business owners
  • Speakers & Trainers
  • Business Development executives
  • Sales executive
  • Writers
  • Marketing executives
  • Social media content managers
  • Bloggers


Session Details

Date: 26 August 2017, Saturday

Duration: 9 am to 5 pm

Venue: 175A Bencoolen Street, #05-05, S. 189650

MRT: Bugis / Bencoolen / Little India


Trainer: Dean Shams

(profile below)


How much?

The one-day workshop is S$247.

Sign up by 11 August and you get it for  S$197.

Sign up by 20 August and you get it at S$210.

Use your Skills Future Credit and you can get it for S$210.


Let's make it better for you

1. Signing up is risk-free

The workshop comes with a 100% money-back guarantee. 

If you are not satisfied by mid session, you can ask for refund. 

No questions asked. No hard feelings.


2. Get free coaching

You get 3 free coaching sessions with me after the workshop if you book your seat by 11 August. (Valued at $200)

In the coaching session, Dean will review your new articles and give you more tips and skills on writing skills. 


Max. 10 seats only!

Book your seat below.



Hear what past participants said about the workshop


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About Dean Shams

DEAN SHAMS helps executives and leaders create a strong executive presence, connect with others better and become more influential. He trains them to communicate with influence and impact even in difficult situations.

He brings with him almost two decades of experience in a career that revolves around communications. He founded his own public relations practice, KinetiqBuzz, in 2005 after seven years in the training and education industry.

Dean works with business owners and directors from a wide range of industries to identify their key brand messages and present them in a clear, concise and powerful way. He further trains these leaders on how to articulate themselves in different media situations with confidence and flair while keeping their communications always on point. His articles have been published in various national media such as Straits Times, Business Times, business and lifestyle magazines.

He is also the author of Speak Smart, Make Your Mark: How to communicate with tact, confidence and poise at work, even in sticky situations.

Dean wants to inspire and train professionals to develop greater flexibility in their communications and hence forge better business, social and personal relationships.

(Check out some of his writing works here.)