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	<title>* the Newsmaker &#187; power of apology</title>
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		<title>Is it so difficult to apologise?</title>
		<link>http://www.kinetiqbuzz.com/publicity_tips/is-it-so-difficult-to-apologise</link>
		<comments>http://www.kinetiqbuzz.com/publicity_tips/is-it-so-difficult-to-apologise#comments</comments>
		<pubDate>Wed, 19 Nov 2008 09:32:07 +0000</pubDate>
		<dc:creator>Dean</dc:creator>
				<category><![CDATA[Just-In-Time lessons]]></category>
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		<category><![CDATA[Consultant]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[power of apology]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[Public Relations]]></category>
		<category><![CDATA[publicity]]></category>
		<category><![CDATA[Reputation Management]]></category>
		<category><![CDATA[Small Medium Business]]></category>

		<guid isPermaLink="false">http://www.kinetiqbuzz.com/publicity_news_opinions/?p=44</guid>
		<description><![CDATA[Yet another person writes in to Straits Times today about the lack of acknowledgement of accountability, but now it&#8217;s targeted at the government. Town Council lost a few million dollars to bad investment by DBS and typically, they scrambled to offer logical explanations just to prove that it is a reasonable mistake on their part. [...]


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