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	<title>* the Newsmaker &#187; Authentic business</title>
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	<link>http://www.kinetiqbuzz.com/publicity_tips</link>
	<description>all the buzz and fuss about publicity &#124; Tips on building visibility &#38; credibility for business owners and consultants</description>
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		<title>Don&#8217;t sell your reputation with your coupons</title>
		<link>http://www.kinetiqbuzz.com/publicity_tips/dont-sell-your-reputation-with-your-coupons</link>
		<comments>http://www.kinetiqbuzz.com/publicity_tips/dont-sell-your-reputation-with-your-coupons#comments</comments>
		<pubDate>Tue, 28 Apr 2009 15:28:06 +0000</pubDate>
		<dc:creator>Dean</dc:creator>
				<category><![CDATA[Tips and How-to Articles]]></category>
		<category><![CDATA[Authentic business]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[Reputation Management]]></category>

		<guid isPermaLink="false">http://www.kinetiqbuzz.com/publicity_tips/?p=279</guid>
		<description><![CDATA[I came across this blog post by Elaine Fogel about gift coupon, or commonly known as vouchers in Singapore. She wrote: I was a gift card virgin &#8211; until recently. Now, I will not use them anymore. Number one &#8211; they aren&#8217;t worth the trouble. Number two &#8211; they aren&#8217;t worth their full face value. [...]


Related posts:<ol><li><a href='http://www.kinetiqbuzz.com/publicity_tips/reputation-comes-cheap-at-true-yoga' rel='bookmark' title='Permanent Link: Reputation comes cheap at True Yoga'>Reputation comes cheap at True Yoga</a></li><li><a href='http://www.kinetiqbuzz.com/publicity_tips/tangs-reaches-out-to-consumers-in-second-life' rel='bookmark' title='Permanent Link: Tangs reaches out to consumers in Second Life'>Tangs reaches out to consumers in Second Life</a></li><li><a href='http://www.kinetiqbuzz.com/publicity_tips/what-consumers-need-a-humane-company' rel='bookmark' title='Permanent Link: What consumers need &#8211; A Humane company'>What consumers need &#8211; A Humane company</a></li></ol>]]></description>
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		<title>Two PR Benefits of a Money Back Guarantee Policy</title>
		<link>http://www.kinetiqbuzz.com/publicity_tips/two-benefits-of-money-back-guarantee</link>
		<comments>http://www.kinetiqbuzz.com/publicity_tips/two-benefits-of-money-back-guarantee#comments</comments>
		<pubDate>Mon, 29 Dec 2008 06:47:18 +0000</pubDate>
		<dc:creator>Dean</dc:creator>
				<category><![CDATA[Just-In-Time lessons]]></category>
		<category><![CDATA[Authentic business]]></category>
		<category><![CDATA[Botak Jones]]></category>
		<category><![CDATA[brand]]></category>
		<category><![CDATA[Consultant]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[Public Relations]]></category>
		<category><![CDATA[publicity]]></category>
		<category><![CDATA[Reputation Management]]></category>
		<category><![CDATA[Small Medium Business]]></category>

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		<description><![CDATA[Came across this letter sent in to Straits Times (27 Dec) about Botak Jones, the restaurant that serves &#8216;damn good American food&#8217;. The letter reminds me once again how easy it really is to build an authentic business and in so doing win the admiration of our customers. What better way to build customer loyalty! [...]


Related posts:<ol><li><a href='http://www.kinetiqbuzz.com/publicity_tips/something-is-missing-in-your-marketing' rel='bookmark' title='Permanent Link: &#8216;Something is Missing in Your Marketing&#8217; FREE Workshop'>&#8216;Something is Missing in Your Marketing&#8217; FREE Workshop</a></li><li><a href='http://www.kinetiqbuzz.com/publicity_tips/botak-jones-did-it-again' rel='bookmark' title='Permanent Link: Botak Jones did it again'>Botak Jones did it again</a></li><li><a href='http://www.kinetiqbuzz.com/publicity_tips/sorry-the-hardest-word-to-say' rel='bookmark' title='Permanent Link: Sorry &#8211; the hardest word to say?'>Sorry &#8211; the hardest word to say?</a></li></ol>]]></description>
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