KinetiqBuzz have compiled a list of interesting PR books that we believe will rock the final quarter of 2009. From the traditional PR books to the new age ‘PR 2.0′, these books will surely bring all you need to know about public relations in the wired, rapid changing environment.

Awesomely Simple: Essential Business Strategies for Turning Ideas into Action

There are so many books on strategy and execution – do we really need one more? Yes. John Spence’s  bring the difficult, time consuming, exhausting and sometimes intimidating process can be translated into a much easier way to think about your business. His website has some of the best tools and really complement what’s written in the book. Read the book, download the tools and you’ve got a great start to getting your most important initiatives done.

The Stories of Facebook, Youtube and Myspace: The People, the Hype and the Deals Behind the Giants of Web 2.0

This book explore the stories behind the gaints of web 2.0. How they got started, the rumors that involve them. The book also includes start-up stories from companies like Digg, Yelp, LinkedIn, Twitter and Ning Recommended for companies who are starting their own web 2.0 businesses.

Tribes: We Need You to Lead Us

Sure, some people object that a lot of Godin’s books are extremely fussy, based on unsubstantiated ideas. That said, some things just make sense when you read them, and it’s a fun read. It doesn’t take long to read, and it’s more inspiring and uplifting than dense in informational content.

In this book, Godin debunks a few myths about why you create groups of followers online “tribes” while offering a thought process on how to maximize the potential of those groups.

Own the Room: Business Presentations that Persuade, Engage, and Get Results

As a speaker I’m always interested in tips that can help me connect with my audience, inspire and engage the people around me. This book is full of ideas that work. The two chapters that draw me into the book are the first, Intention and the sixth, Stage Fright. Two critical issues for me. I highly recommend this book and know that you will find the material useful, the tone friendly and that your presentations will delight you when you build on what you’ll learn here.

Good for Business: The Rise of the Conscious Corporation

An insightful and practical book, Good for Business provides insights and perspectives from some of the top executives in America. We are living in a time when businesses need to alter their practices to live up to the high standards that modern consumers and investors have for them. This book spells out these changes and goes one step further to give executives the guidance they need to succeed. Good for Business is a must-read for corporate executives as well as others in the business sector looking to thrive.

Don’t Take the Last Donut: New Rules of Business Etiquette

This is an important pick for any who would understand the protocols of business, from making a proper business introduction and creating a good first impression to handling small talk, conferences, and email. It’s an important pick for any corporate executives as it is covering all the latest basics of business etiquette and standards.

Trust Agent: Using The Web to Build Influence, Improve Reputation and Earn Trust

Chris Brogan and Julien Smith’s view of the web and social networking offers something for everyone from newbies to seasoned communications professionals. While they review current social networking platforms, their guidance about how to conduct yourself as a professional as well as how to benefit personally, makes the sage advice timeless and transferable. It’s an engaging and worthwhile read from the beginning until the end.

Ads to Icons: How Advertising Succeeds in a Multimedia Age

There’s a growing belief among ad industry pros that the possibilities of conventional advertising media approaches has been exhausted and new media challenges point the way to a different advertising approach. Yet, Ads to Icons is the first specific guide to modern media advertising which analyzes in depth how the industry has developed these new approaches. 50 advertising projects from around the world are considered in case studies showing different uses of advertising in the post-digital world, making for a solid reference where advertising and marketing are top subjects.

Groundswell: Winning In The World Transformed by Social Technologies

Groundswell is a very good book if you want to understand modern marketing and customer relationship management. In a world where online accounts for much of everyday life, the way in which companies have to interact with their customers changes. The use of social networks, viral videos, blogs and forums is important. This book helps to understand, decide what is relevant for a certain situation, and act on this different world.

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