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	<title>* the Newsmaker &#187; Tips and How-to Articles</title>
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	<link>http://www.kinetiqbuzz.com/publicity_tips</link>
	<description>all the buzz and fuss about publicity &#124; Tips on building visibility &#38; credibility for business owners and consultants</description>
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		<title>10 Ways PR Can Be As Powerful As Trusted Peers</title>
		<link>http://www.kinetiqbuzz.com/publicity_tips/10-ways-pr-can-be-as-powerful-as-trusted-peers</link>
		<comments>http://www.kinetiqbuzz.com/publicity_tips/10-ways-pr-can-be-as-powerful-as-trusted-peers#comments</comments>
		<pubDate>Mon, 24 Aug 2009 15:19:41 +0000</pubDate>
		<dc:creator>Dean</dc:creator>
				<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Tips and How-to Articles]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[Public Relations]]></category>

		<guid isPermaLink="false">http://www.kinetiqbuzz.com/publicity_tips/?p=376</guid>
		<description><![CDATA[If your reading was just restricted to social media, you might think that PR had no more role to play in the marketing arena, that the rise of &#8221;trusted peers&#8217; has so marginalized the communication professions that most agencies are now folding their tents and encouraging all their staff to learn a new trade.You might [...]


Related posts:<ol><li><a href='http://www.kinetiqbuzz.com/publicity_tips/5-challenges-social-business-will-face' rel='bookmark' title='Permanent Link: Warning! Social Media Challenges Ahead'>Warning! Social Media Challenges Ahead</a></li><li><a href='http://www.kinetiqbuzz.com/publicity_tips/does-the-rise-of-social-media-let-everyone-become-a-pr-agent' rel='bookmark' title='Permanent Link: Does The Rise of Social Media Let Everyone Become a PR Agent?'>Does The Rise of Social Media Let Everyone Become a PR Agent?</a></li><li><a href='http://www.kinetiqbuzz.com/publicity_tips/thought-leadership-the-concept-that-will-propel-your-business' rel='bookmark' title='Permanent Link: Thought Leadership &#8211; The Concept That Will Propel Your Business'>Thought Leadership &#8211; The Concept That Will Propel Your Business</a></li></ol>]]></description>
		<wfw:commentRss>http://www.kinetiqbuzz.com/publicity_tips/10-ways-pr-can-be-as-powerful-as-trusted-peers/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Six steps to boosting the online profile of your brand</title>
		<link>http://www.kinetiqbuzz.com/publicity_tips/six-steps-to-boosting-the-online-profile-of-your-brand</link>
		<comments>http://www.kinetiqbuzz.com/publicity_tips/six-steps-to-boosting-the-online-profile-of-your-brand#comments</comments>
		<pubDate>Mon, 08 Jun 2009 03:09:17 +0000</pubDate>
		<dc:creator>Dean</dc:creator>
				<category><![CDATA[Tips and How-to Articles]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[online PR]]></category>
		<category><![CDATA[search engine]]></category>

		<guid isPermaLink="false">http://www.kinetiqbuzz.com/publicity_tips/?p=299</guid>
		<description><![CDATA[Received an EDM about Search Engine Marketing from Marketing Interactive Magazine. The intro gave a simple, straightforward steps to boosting your online profile (ie. PR). Allow me to shameless cut and paste here so that the knowledge can be shared: THE ISSUE There are myriad methods to help boost your presence and build your brand [...]


Related posts:<ol><li><a href='http://www.kinetiqbuzz.com/publicity_tips/how%e2%80%99s-your-reputation' rel='bookmark' title='Permanent Link: How’s Your Reputation'>How’s Your Reputation</a></li><li><a href='http://www.kinetiqbuzz.com/publicity_tips/just-in-time-marketing-is-your-marketing-plan-flexible-enough-for-it' rel='bookmark' title='Permanent Link: Just-In-Time Marketing &#8211; is your marketing plan flexible enough for it?'>Just-In-Time Marketing &#8211; is your marketing plan flexible enough for it?</a></li><li><a href='http://www.kinetiqbuzz.com/publicity_tips/how-to-use-pr-to-brand-yourself' rel='bookmark' title='Permanent Link: How to use PR to Brand Yourself'>How to use PR to Brand Yourself</a></li></ol>]]></description>
		<wfw:commentRss>http://www.kinetiqbuzz.com/publicity_tips/six-steps-to-boosting-the-online-profile-of-your-brand/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>AWARE t-shirt : an accidental PR coup for designer</title>
		<link>http://www.kinetiqbuzz.com/publicity_tips/aware-t-shirt-an-accidental-pr-coup-for-designer</link>
		<comments>http://www.kinetiqbuzz.com/publicity_tips/aware-t-shirt-an-accidental-pr-coup-for-designer#comments</comments>
		<pubDate>Wed, 06 May 2009 16:26:35 +0000</pubDate>
		<dc:creator>Dean</dc:creator>
				<category><![CDATA[Just-In-Time lessons]]></category>
		<category><![CDATA[Sample Work]]></category>
		<category><![CDATA[Tips and How-to Articles]]></category>
		<category><![CDATA[AWARE EOGM]]></category>
		<category><![CDATA[AWARE tshirt]]></category>
		<category><![CDATA[Bionic Creative]]></category>
		<category><![CDATA[Shut Up And Sit Down]]></category>
		<category><![CDATA[Vicki Lew]]></category>

		<guid isPermaLink="false">http://www.kinetiqbuzz.com/publicity_tips/?p=284</guid>
		<description><![CDATA[If you are a Singaporean, you probably would have been following the Aware saga (unless you are a totally apathetic citizen). On 4th &#38; 6th May, we had the story of a designer who came up with quirky slogan t-shirts taken from memorable and mostly infamous quotes from the AWARE EOGM. Vicki Lew, design director [...]


Related posts:<ol><li><a href='http://www.kinetiqbuzz.com/publicity_tips/sample-work-jewellery-publicity' rel='bookmark' title='Permanent Link: Sample Work: Jewellery publicity'>Sample Work: Jewellery publicity</a></li><li><a href='http://www.kinetiqbuzz.com/publicity_tips/does-the-rise-of-social-media-let-everyone-become-a-pr-agent' rel='bookmark' title='Permanent Link: Does The Rise of Social Media Let Everyone Become a PR Agent?'>Does The Rise of Social Media Let Everyone Become a PR Agent?</a></li><li><a href='http://www.kinetiqbuzz.com/publicity_tips/r-is-for-react-and-respond' rel='bookmark' title='Permanent Link: R is for React and Respond'>R is for React and Respond</a></li></ol>]]></description>
		<wfw:commentRss>http://www.kinetiqbuzz.com/publicity_tips/aware-t-shirt-an-accidental-pr-coup-for-designer/feed</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Don&#8217;t sell your reputation with your coupons</title>
		<link>http://www.kinetiqbuzz.com/publicity_tips/dont-sell-your-reputation-with-your-coupons</link>
		<comments>http://www.kinetiqbuzz.com/publicity_tips/dont-sell-your-reputation-with-your-coupons#comments</comments>
		<pubDate>Tue, 28 Apr 2009 15:28:06 +0000</pubDate>
		<dc:creator>Dean</dc:creator>
				<category><![CDATA[Tips and How-to Articles]]></category>
		<category><![CDATA[Authentic business]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[Reputation Management]]></category>

		<guid isPermaLink="false">http://www.kinetiqbuzz.com/publicity_tips/?p=279</guid>
		<description><![CDATA[I came across this blog post by Elaine Fogel about gift coupon, or commonly known as vouchers in Singapore. She wrote: I was a gift card virgin &#8211; until recently. Now, I will not use them anymore. Number one &#8211; they aren&#8217;t worth the trouble. Number two &#8211; they aren&#8217;t worth their full face value. [...]


Related posts:<ol><li><a href='http://www.kinetiqbuzz.com/publicity_tips/reputation-comes-cheap-at-true-yoga' rel='bookmark' title='Permanent Link: Reputation comes cheap at True Yoga'>Reputation comes cheap at True Yoga</a></li><li><a href='http://www.kinetiqbuzz.com/publicity_tips/tangs-reaches-out-to-consumers-in-second-life' rel='bookmark' title='Permanent Link: Tangs reaches out to consumers in Second Life'>Tangs reaches out to consumers in Second Life</a></li><li><a href='http://www.kinetiqbuzz.com/publicity_tips/what-consumers-need-a-humane-company' rel='bookmark' title='Permanent Link: What consumers need &#8211; A Humane company'>What consumers need &#8211; A Humane company</a></li></ol>]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Time your sales right and earn PR points for your shop</title>
		<link>http://www.kinetiqbuzz.com/publicity_tips/time-your-sales-right-and-earn-pr-points-for-your-shop</link>
		<comments>http://www.kinetiqbuzz.com/publicity_tips/time-your-sales-right-and-earn-pr-points-for-your-shop#comments</comments>
		<pubDate>Thu, 09 Apr 2009 05:58:20 +0000</pubDate>
		<dc:creator>Dean</dc:creator>
				<category><![CDATA[General]]></category>
		<category><![CDATA[Just-In-Time lessons]]></category>
		<category><![CDATA[Tips and How-to Articles]]></category>
		<category><![CDATA[customer behavior]]></category>
		<category><![CDATA[Reputation Management]]></category>
		<category><![CDATA[Sales tip]]></category>

		<guid isPermaLink="false">http://www.kinetiqbuzz.com/publicity_tips/?p=274</guid>
		<description><![CDATA[I got this interesting piece of insight on customer behaviour from Marketing Profs. If you offer a sale, say 10% on a coffee maker, for a limited period. If a customer just missed the sale dateline and you wanted to be kind and extended the offer to her, there is a 87% chance that she [...]


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		<wfw:commentRss>http://www.kinetiqbuzz.com/publicity_tips/time-your-sales-right-and-earn-pr-points-for-your-shop/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Four points to a great marketing for 2009</title>
		<link>http://www.kinetiqbuzz.com/publicity_tips/four-points-to-a-great-marketing-for-2009</link>
		<comments>http://www.kinetiqbuzz.com/publicity_tips/four-points-to-a-great-marketing-for-2009#comments</comments>
		<pubDate>Fri, 23 Jan 2009 02:49:03 +0000</pubDate>
		<dc:creator>Dean</dc:creator>
				<category><![CDATA[Tips and How-to Articles]]></category>
		<category><![CDATA[Consultant]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[Public Relations]]></category>
		<category><![CDATA[publicity]]></category>
		<category><![CDATA[Small Medium Business]]></category>

		<guid isPermaLink="false">http://www.kinetiqbuzz.com/publicity_tips/?p=255</guid>
		<description><![CDATA[When I come across a good article, I love to share it. I got one yet again from Cision. Written by President of Eisen Marketing Group. He mentions very aptly that a good publicity and marketing plan involves not only a realistic plan but also a sustained committed action plan. This is where many business [...]


Related posts:<ol><li><a href='http://www.kinetiqbuzz.com/publicity_tips/does-the-rise-of-social-media-let-everyone-become-a-pr-agent' rel='bookmark' title='Permanent Link: Does The Rise of Social Media Let Everyone Become a PR Agent?'>Does The Rise of Social Media Let Everyone Become a PR Agent?</a></li><li><a href='http://www.kinetiqbuzz.com/publicity_tips/something-is-missing-in-your-marketing' rel='bookmark' title='Permanent Link: &#8216;Something is Missing in Your Marketing&#8217; FREE Workshop'>&#8216;Something is Missing in Your Marketing&#8217; FREE Workshop</a></li><li><a href='http://www.kinetiqbuzz.com/publicity_tips/the-art-of-using-interns-in-your-social-marketing-program' rel='bookmark' title='Permanent Link: The Art of Using Interns In Your Social Marketing Program'>The Art of Using Interns In Your Social Marketing Program</a></li></ol>]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>YouTube becoming a powerful PR tool</title>
		<link>http://www.kinetiqbuzz.com/publicity_tips/youtube-becoming-a-powerful-pr-tool</link>
		<comments>http://www.kinetiqbuzz.com/publicity_tips/youtube-becoming-a-powerful-pr-tool#comments</comments>
		<pubDate>Mon, 19 Jan 2009 15:25:17 +0000</pubDate>
		<dc:creator>Dean</dc:creator>
				<category><![CDATA[General]]></category>
		<category><![CDATA[Tips and How-to Articles]]></category>
		<category><![CDATA[brand]]></category>
		<category><![CDATA[Consultant]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[Public Relations]]></category>
		<category><![CDATA[publicity]]></category>
		<category><![CDATA[Reputation Management]]></category>
		<category><![CDATA[Small Medium Business]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[You Tube]]></category>

		<guid isPermaLink="false">http://www.kinetiqbuzz.com/publicity_tips/?p=250</guid>
		<description><![CDATA[I was having a discussion with one of my client, a learning programmes business owner. I told him he neededto record a video of his best classes and upload it to YouTube. And his response was, &#8220;You Tube is for entertainment, not for real business&#8221;. I was speechless! I wish he knew that even world [...]


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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Communicating Bad News Effectively  &#8211; 5Cs to note</title>
		<link>http://www.kinetiqbuzz.com/publicity_tips/communicating-bad-news-effectively</link>
		<comments>http://www.kinetiqbuzz.com/publicity_tips/communicating-bad-news-effectively#comments</comments>
		<pubDate>Fri, 09 Jan 2009 09:29:12 +0000</pubDate>
		<dc:creator>Dean</dc:creator>
				<category><![CDATA[Tips and How-to Articles]]></category>
		<category><![CDATA[brand]]></category>
		<category><![CDATA[communicate]]></category>
		<category><![CDATA[Consultant]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[Public Relations]]></category>
		<category><![CDATA[publicity]]></category>
		<category><![CDATA[Reputation Management]]></category>
		<category><![CDATA[reputation Marketing]]></category>
		<category><![CDATA[Small Medium Business]]></category>

		<guid isPermaLink="false">http://www.kinetiqbuzz.com/publicity_tips/?p=235</guid>
		<description><![CDATA[Communicating bad news to your employees and stakeholder is not only difficult but a nerve wrecking one. How you do it will affect you and your company&#8217;s reputation. Here&#8217;s an article that gives you tips on how to do it carefully and with empathy. It might be useful for those who have to make cut [...]


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		<wfw:commentRss>http://www.kinetiqbuzz.com/publicity_tips/communicating-bad-news-effectively/feed</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>5 Lessons on Marketing for the Recession</title>
		<link>http://www.kinetiqbuzz.com/publicity_tips/5-lessons-on-marketing-for-the-recession</link>
		<comments>http://www.kinetiqbuzz.com/publicity_tips/5-lessons-on-marketing-for-the-recession#comments</comments>
		<pubDate>Fri, 09 Jan 2009 09:09:32 +0000</pubDate>
		<dc:creator>Dean</dc:creator>
				<category><![CDATA[Tips and How-to Articles]]></category>
		<category><![CDATA[brand]]></category>
		<category><![CDATA[Consultant]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[Public Relations]]></category>
		<category><![CDATA[publicity]]></category>
		<category><![CDATA[Recession]]></category>
		<category><![CDATA[Reputation Management]]></category>
		<category><![CDATA[Small Medium Business]]></category>

		<guid isPermaLink="false">http://www.kinetiqbuzz.com/publicity_tips/?p=227</guid>
		<description><![CDATA[Are you trying to find a way to beat the recession and boost your sales? I thought this article from B2B Marketing Confidential could give you something to think about as you revise your marketing plan (if you have one, that is *wink*). I believe that how good your business can be during these hard [...]


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		<wfw:commentRss>http://www.kinetiqbuzz.com/publicity_tips/5-lessons-on-marketing-for-the-recession/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>How to use PR to Brand Yourself</title>
		<link>http://www.kinetiqbuzz.com/publicity_tips/how-to-use-pr-to-brand-yourself</link>
		<comments>http://www.kinetiqbuzz.com/publicity_tips/how-to-use-pr-to-brand-yourself#comments</comments>
		<pubDate>Thu, 18 Dec 2008 06:34:09 +0000</pubDate>
		<dc:creator>Dean</dc:creator>
				<category><![CDATA[Tips and How-to Articles]]></category>
		<category><![CDATA[Personal Branding]]></category>

		<guid isPermaLink="false">http://www.kinetiqbuzz.com/publicity_news_opinions/?p=99</guid>
		<description><![CDATA[Here is an excellent post that succinctly explains how PR works. It is an interview by Chris Winfield with Neil Patel on Quicksprout.com. You can learn a lot from it. Here are the points you can learn: how to get a PR opportunity steps you should use take to get coverage How PR has help [...]


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